Hi! I’m Kristen.

Since 2018, I’ve been a trusted voice in the world of fitness, wellness, and health product reviews. With editorial and commerce experience at legacy publications like Shape and GQ, I’m no stranger to putting fitness products through their paces. And yet, I still found myself craving a space on the Internet where I could write my honest, unvarnished opinions on the stuff I get asked about all the time—without worrying about search engine optimization, pissing off brand partners, and checking all the boxes of what constitutes a “good” commerce roundup these days.

So, I created Is It Worth It?, a deep dive into the ever-growing $14 trillion health and wellness market.

My mission is simple: to help readers make informed decisions about where to invest in their well-being. Is It Worth It? offers thoroughly tested, unbiased reviews grounded in transparency and expertise. My reviews aren’t just nicely packaged data sets and specs you could find online yourself—they cut through the noise of flashy ads, marketing jargon, and impulse-buy culture to answer the ultimate question: Is it worth it?

When I’m not testing products, you can find me playing tennis, reading, scrolling TikTok, playing with my Bernedoodle Phoebe, or researching the next item to put to the test.